How we got here

WildWood Gathering came to us having outgrown their former brand and logo (and also having realized it had been used by another, larger business) and took a leap in investing in a new, custom visual brand. Their courage absolutely paid off with how this one turned out.

WildWood Gathering exists to provide an alternative faith community for those for whom traditional church has failed to be a safe place. With such a rich message of inclusion and exploration, we wanted to create something for WildWood that would not only represent the community well but really resonate with its attendees and friends. Being a queer-centered church, we wanted there to be an appropriate splash of Pride in the color scheme, yet still allow it to have a brand identity and colors of its own and thus the primary and secondary palettes became a favorite element of this branding suite.