Beyond The Logo
Brand experiences built to leave a legacy
Averson is a female-led creative studio that partners with mission-driven businesses to amplify your value and story. Though we span industries, our clients are tied together by a common desire to do good in the world and serve your customers well. You can count on a streamlined process, an excellent outcome, and a partner for years to come in our team.
Wherever you are on your business or branding journey, you have a place here.
Behind The Name
Averson was named after a canyon, and much like canyons, businesses and brands have landscapes that naturally outline a function or scope. But canyons are also places of expansive depth and unique formations, and our commitment at Averson is to inspire our clients to explore what those spaces are within your business and bring out the best of them in your brand.
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Who you see is who we are: warm, silly, honest, growing, you name it. We hope to inspire other brands to be their truest, most authentic selves as well.
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We get you, because we are you. The small business life can be quite a ride, and we’re on it with you.
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In a world infatuated with image, Averson never sacrifices perception for the real thing. Everything we do for you will be careful, purposeful and to the very best of our ability and that’s a promise.
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We value teaching and supporting our clients and want you to feel comfortable asking questions and learning alongside us.
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You are unique and your brand should be too. Let’s discover who you are and build from the inside out.
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Where our love for organization meets our love for creativity. We value both a clear roadmap as we begin to work together and space to explore and be surprised along the way.
What you can expect as an Averson client:
Clear communication, project scope, and timelines
A predictable, yet fluid process
Empathy for what it means to operate a small business
You’ll be challenged to answer questions and explore the depths of your brand
You’ll also be guided by objective insights and suggestions to enhance your brand
Intentionality and care from our team
An excellent outcome that you will be proud of
Meet Brooke
Founder & Creative Director
Brooke is the hub of the Averson wheel as owner and operations manager. She’s the inspiration behind the Averson brand as well as creative lead. You will never feel unlistened to or undervalued talking to Brooke.
Our team is close knit, multi-faceted, and ready to tackle your next project together.
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Sena Hughes Lauer
BRAND MESSAGING & STRATEGY
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Amanda Muchmore Parker
BRAND PHOTOGRAPHY & VIDEOGRAPHY
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Aimee Skaer
BRAND & WEB DESIGNER